Adage Events

On Thursday 22nd October we saw the red carpet rolled out  for Birmingham’s glitterati when the Style Awards took place together with a surprise performance from with soul diva Beverley Knight. The superstar wowed the 300-strong audience at the city’s Town Hall with a three-song set after picking up the Most Stylish Celebrity award from the host for the evening GQ editor Dylan Jones.

Other celebrity surprises during the night included a short video from Birmingham’s Ozzy Osbourne and wife Sharon who told the crowd they were “sorry they couldn’t be at the event”. Ex-Busted singer Matt Willis and his TV presenter wife Emma, along with X Factor’s Niki Evans and Kerrang! DJ and Big Brother contestant Kate Lawler.

16 awards were handed out, including gongs which recognised the most stylish high street stores, bars, restaurants and hotels. The winners were decided by 12,000 of the city’s shoppers who voted online at stylebirmingham.com.

The winners of Style Awards 2009 were:

• Most Stylish High Street Retailer- Topshop 
• Most Stylish Shopping Destination - Bullring        
• Most Stylish Jewellery & Accessories Retailer - Harvey Nichols
• Most Stylish Shoe Retailer (Large Store) – Selfridges
• Most Stylish Shoe Retailer (Standalone Store) – Kurt Geiger
• Most Stylish Department Store - Selfridges
• Most Stylish Place to Drink – Malmaison
• Most Stylish Eatery – Hotel du Vin
• Most Stylish Place to Stay – Malmaison
• Most Stylish Designer Retailer – Harvey Nichols
• Best Value Retailer – Primark
• Birmingham’s Most Stylish Celebrity – Beverley Knight
• Birmingham’s Most Stylish Sports Personality – Ashley Young
• Birmingham’s Most Stylish Independent Retailer  - Disorder
• Birmingham’s Most Stylish Hair & Beauty Retailer – Benjamin Ryan Hair